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BMC Blog
Friendship
Friendships are an important part of business!! We may not think of that often but I am not sure you can actually survive without them. And I am not just talking about the business surviving. We pay attention to marketing, finance, management, distribution, and other business issues. And for sure, any entrepreneurial endeavor is a challenge with frequent ups and downs and setbacks. Friends are critical to weather the storm (and grow, learn, have fun, be a better human, etc. etc.) And as we learned from youth, you have to be a friend to have a friend. Do not overlook the all important human side of the equation for success - both in business and our personal life. To my friends, I thank you for who you are and participating in life with me, both business and personal.
People
When it comes right down to it - it is all about people in business. We use terms like B2B, B2C to signify a customer market but in reality there is no B2B. It is always P2P. People to People. And those people are different than you are in marginal ways or in very significant ways. So we need to understand them. We need to figure out there needs. And they may be totally different than ours. I am amazed by the complexity of human beings. 6.8 billion of us and we are changing every day. This is true as individuals and it is true corporately. Every day we change as individuals for good or ill. Every day the pool of people in our world changes by hundreds of thousands with births and deaths, job changes, location changes and much more. No day is like another with humanity. And in that constant change is the opportunity to try and create a life and make a living. Simple thoughts - complex execution!
